Best SellerThe Science of Habits
Understand why we do what we do and how to change it — backed by clinical research and 25+ years of patient practice.
For health system leaders
Dr. Adarsh K. Gupta advises CMIOs, CMOs, and innovation leads on clinical AI that is proven to work — and that changes what clinicians and patients actually do. Habit science, books, and the podcast are here too.
Tactical habit protocols continue on HabitRx.app. Evidence methodology depth lives on CertaintyGrade.com.

For Clinicians & Health Systems
Evaluate AI tools the way you evaluate trials. A Safety & Evaluation Guide, strategist thinking, and a clear path into CertaintyGrade for GRADE and journal club.
For Everyone
Get a free Habit Cycle Score here, then go deeper on HabitRx for TCAR protocols and the custom plan.
Books by Dr. Gupta
Each book distills clinical research and 25+ years of patient work into practical, readable tools for real life.
Best SellerUnderstand why we do what we do and how to change it — backed by clinical research and 25+ years of patient practice.

A clinician-approved method for reshaping your body by targeting fat loss, not just the number on the scale.

A guided 100-day practice to build the habit of happiness, one reflection at a time.
For health system leaders
Readiness and governance reviews, evidence-graded vendor evaluation, and fractional advisory for health systems. Start with a discovery call, or read the Safety & Evaluation Guide — email signup required; the full guide is not posted openly.
Podcast
Science-backed conversations on lasting behavior change — plus a growing Clinical AI series for clinicians navigating the technology transition.
Listen to the Podcast →